When y'all shop effectually for whatsoever new piece of software, whether it's for your business or for your own personal apply, you probable check if the product in question offers integrations with other applications. Seen as a "nice-to-have" characteristic in the by, the ability for all of your apps to communicate with each other is at present seen as a necessity. In 2022, these integrations are nada new. Few software products, notwithstanding, serve as an integration in and of itself with no separate app.
That is get-go to modify. Earlier this calendar month, task direction developer Workast announced that it had received $1.85 million in new funding, led by venture capital (VC) firm Greycroft Partners. Unlike its competitors, such as Asana and Trello, Workast can simply be accessed from within the popular messaging app Slack. With their new investment, Workast wants to expand to other platforms as well. Workast and their peers in the integration-focused app space suggests a growing trend of new software that requires no additional sign-on or installations from users.
Integrated Simplicity
What's interesting about Workast is that information technology has most, if not all, of the common features one would desire out of a chore management app. You tin can get started with it but past clicking on it within the Slack app marketplace, and at no point do you accept to create a new log-in to use the service. For Workast founder and CEO Guillermo Gette, existence an integration makes perfect sense. "When nosotros first started, nosotros came in every bit just a Slack integration," said Gette. "Nosotros didn't have a website, we didn't accept anything. We spent a year figuring out how to help teams interact better." The visitor's vision paid off: In less than a twelvemonth, the app is used by more than l,000 companies and continues to grow.
If you lot've used outside integrations in your Slack team before, then you'll find Workast familiar. Its functionality is built right into the Slack user interface (UI), and you can instantly cheque through your to-practise listing, share list items with teammates, and assign tasks without ever leaving your chat. According to Gette, getting the user to sign on to dissever platforms is i of the hardest tasks of offering an app. "The reason behind that is that you can accept a task management platform but the hardest part is getting users to sign on," said Gette. "Y'all may go one user, and getting your squad members to use a platform is difficult. That's what we are fixing up. We are going to where the users are. Instead of making you come up to u.s., we come to y'all. If we take a very solid integration, information technology's what the users want." Workast only requires i user to download the integration from the app shop for the entire team to use it.
In add-on to Workast, in that location are a good number of other vendors making software that's available merely every bit an integration. For example, Vaykay is a pop utility on the Salesforce AppExchange that lets managers field vacation time-off requests and automate approvals and email replies. While there are countless apps that offer the same function, Vaykay offers strong functionality that never requires users to leave Salesforce. This growing need for simplicity is powering a new generation of software.
The Ability of the API
In many of our software reviews, y'all've probably seen us refer to a vendor'southward awarding programming interface (API). APIs, which substantially allow software apps to communicate with one some other, are one of the mod cornerstones of a software product's usefulness and functionality. APIs are offered past but about anybody—from IBM to The New York Times—and can serve any purpose.
APIs are the fundamental to allowing integrations between apps. As a result, more than companies than always are offering their APIs complimentary of accuse to anyone who wants to develop an integration with their products. Workast, too, plans to expand their API and offer its functionality to about anyone interested in integrating job direction features into their app.
Future Developments
Apps with similar functionality to Workast's to-do bot, such every bit Asana and Trello, offer their own integrations with Slack. But those tools require each individual user to have and maintain their own accounts. Workast is quickly catching up to the user base that these established platforms have, and it raises a lot of questions over whether or not there is room for and so many different products in a person's workday.
As far as future developments, Workast is going toward wherever teams work. Co-ordinate to Gette, the app is coming to Google Hangouts, Microsoft Teams, Step, and other communications-based software. He calls this role playing "the platform game" to bring simple, fast task management to users of other team apps.
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